Hospitality Experts Dedicated to Sharing Ideas and Solving Challenges

Our team of industry experts brings decades of experience in culinary innovation, operational excellence, and strategic growth. From refining menus to optimising teams and business strategies, we partner with clients worldwide to elevate their hospitality experience. We partner with clients worldwide to streamline and elevate their hospitality businesses.

How We Can Help

Concept Creation & Development

At the heart of every successful hospitality brand is a unique concept. We take your initial idea and transform it into a standout brand that resonates with your audience.

    • Strategic Business Planning: Transforming ideas into actionable, profit-driven strategies, supported by detailed forecasts.

    • Innovative Menu Design: Creating trend-forward, cost-effective, and operationally viable menus.

    • Distinctive Offerings: From creating high-nutrition menus and viral trends to luxury wine and cocktail programs that help differentiate your brand.

    • Operational Design: Focusing on efficiency, effectiveness, and productivity in both work and guest flow.

Operational Excellence

Operational excellence is key to building a sustainable hospitality business. We focus on systems and teams that drive efficiency and enhance the customer experience.

    • Efficient Kitchen & Workflow Optimisation: Reducing waste and improving workflows for better efficiency.

    • Comprehensive Team Training: Empowering staff with the skills needed for consistent, top-tier execution.

    • Cost Management & Profit Optimisation: Balancing quality with cost to maximise profit margins.

Customer Experience & Brand Development

Bringing your new concept to life is an exciting and rewarding journey, and we’re with you every step of the way, from the initial idea to the final finishing touches.

    • Market Insights & Consumer Analysis: Ensuring your concept aligns with real market demand.

    • Collaborative Development Workshops: Co-creating a brand that aligns with your vision and industry best practices.

    • Enhancing the Guest Experience: In-depth mystery dining and guest experience reports, along with competitor experience analysis, to help you refine every touchpoint of your customer journey.

New Business  Launch

Creating exceptional guest experiences helps turn first-time visitors into loyal customers. We focus on refining every aspect of your brand.

    • Targeted Brand Positioning: Ensuring your brand resonates with the right audience.

    • Customer Journey Enhancement: Refining every touchpoint, from website to in-person service.

    • Competitive Market Analysis: Identifying your position in the market and strategising ways to lead.

    • Comprehensive Launch Strategy: Guiding you from your first dish to your grand opening for a successful launch.

    • On-the-Ground Support During the Opening Phase: Including troubleshooting, training, and real-time feedback.

Tristan in a dark suit using a stylus to interact with a tablet displaying financial graphs and charts. A green notebook labeled 'T.WELCH' and a tablet with the logo 'WITH A PUNCH OF SALT' are on the wooden table.

Our Expertise

Creating standout hospitality experiences through strategic planning, operational excellence, and brand innovation. From concept creation to innovative menu design, we help bring your vision to life.

  • Chef Tristan Welch in white uniform cooking in a commercial kitchen with flames rising from a pan.

    Real-World Experience

    We’ve built and run hospitality businesses, not just consulted on them. 

  • A person in a black suit is leaning over a wooden table, reviewing papers with a pen in hand. Surrounding the papers are a laptop, a notebook, and a jar with a plant nearby.

    Bespoke Solutions

    Every client gets a tailored strategy, not a cookie-cutter playbook.  

  • Person zesting a lemon over a plate of cooked asparagus with olive oil in a modern kitchen.

     Industry-Leading Expertise

    We stay ahead of trends so your business remains innovative and one step ahead.

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“Tristan Welch used to work for me at City Rhodes and he had brilliant potential, which he continues to fulfil”

~ Gary Rhodes

Tristan in a dark suit signing a document with a black pen at a wooden table, with newspapers and a tablet nearby.

Bespoke Consultancy

Whether you’re a startup or an established brand, we provide tailored consultancy services designed to meet your unique needs. Our expertise includes creating customised strategy solutions to define and refine your concept, implementing effective business strategies to drive growth and success, and offering a complimentary consultation to collaborate on something extraordinary.